‍Magna Powers Param Labs' Massive Token Distribution

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The Situation

Param Labs, a pioneering Web3 gaming ecosystem, with a community of over 1 million members combined, needed to execute a large-scale token distribution for a vast and diverse group of stakeholders. With just 24 hours before the launch to finalize the total number of claimants, Param required a highly flexible and reliable solution to manage last-minute changes and scale effectively.

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Param Labs faced several key challenges:

• Flexible Claimant Updates: Param Labs needed the ability to update eligible claimants up until 24 hours before distribution.
• Managing Vested Tokens: Setting up a 12-month vesting period for 50k out of the 500k+ recipients while enforcing a 30-day initial claim window.
• Handling Complex Unlock Schedules: The distribution process involved multiple investors with several distinct unlock schedules.
• Supporting Multiple Networks: Ensuring smooth token claims on Arbitrum One.
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Magna’s Solution

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Magna provided a tailored solution that addressed these challenges, enabling Param Labs to carry out a seamless token distribution:

• Custom Claim Portal: Magna developed a branded claim portal at claim.paramgaming.com, designed to manage high transaction volumes while preserving Param’s brand identity and providing a seamless user experience.
• Responsive Infrastructure Scaling: Magna quickly responded to handle the increased load, scaling its infrastructure to support the additional claimants and re-routing traffic to minimize any potential disruptions during the critical launch period.
• White-Glove Onboarding: Magna offered hands-on onboarding services, ensuring that all data was accurately integrated and prepared for the distribution process.
• Dedicated Client Support: Magna provided direct support to the Param Labs team, ensuring they had the resources and assistance needed throughout the claim process.
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Execution Details

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The execution was marked by its intense timeline and technical demands, with the total number of claimants confirmed just 24 hours before launch.

• Scalable Infrastructure: Magna rapidly expanded its infrastructure to handle the increased scale. This included re-routing traffic during the launch to prevent any potential issues from cloud hosting failures, ensuring uninterrupted distribution.
• Round-the-Clock Support: Magna’s tech team provided 24-hour support throughout the funding and claiming processes, successfully signing all 600,000 funding allocations within the tight timeframe.
• Flawless Execution: Despite the short timeline and technical challenges, Param Labs’ community successfully claimed their tokens, underscoring the reliability and efficiency of Magna’s solution.
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The Impact

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• Successful Large-Scale Distribution: Magna facilitated the distribution of tokens to hundreds of thousands of stakeholders, including those with vested tokens and investors with complex unlock schedules.
• Adaptable Infrastructure: Magna’s efforts in quickly scaling infrastructure reduced the impact of any downtime during the launch, ensuring stakeholders could claim their tokens as smoothly as possible.
• Operational Success: Magna’s efficient handling of last-minute changes and high transaction volumes showcased its capability to manage large-scale token distributions under tight deadlines.
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